Crestliner Boats
As art director on the Crestliner account I oversaw photo/video model release captures and branding from 2019-2021. I built shot lists and created story boards for all videos and photography for Crestliner. These assets were used for sales collateral, print ads, catalogs, social media content, brand videos, on-water demo events and pushed a class-leading website. We spoke directly and powerfully to our customers and hooked fishermen where it mattered most: online, on the water and at dealerships.
2021 Brand Video
Class-Leading Website
2021 Mod-V and Deep-V Catalog
The Crestliner catalogs are designed with Mod-V and Deep-V sections flipped upside-down half way through the book so that each cover can be used as a front cover.
Photography
Here is a collection of photography selects from the Crestliner shoots over the years with Nick Gallop, Nate Luke and John Linn.
Additional Brand Spot Art Direction
2019 Brand Video
2020 Brand Video
Chief Creative Officer: Grant Johnson
Creative Director: Erik Oelke
Copywriter: Mollie Tourismo
Art Director: Jimmy Sugg
Designer: Mike Anderson