Crestliner Boats
As Art Director for the Crestliner account from 2019 to 2021, I led the creative vision for photo and video production, ensuring every asset captured the essence of the brand. I developed shot lists, crafted storyboards, and directed visual content that brought Crestliner’s story to life. These assets fueled sales collateral, print ads, catalogs, social media, brand videos, on-water demo events, and a best-in-class website. By speaking directly to our audience with compelling storytelling and striking visuals, we engaged fishermen where it mattered most—online, on the water, and at dealerships.
2021 Brand Video
Class-Leading Website
2021 Mod-V and Deep-V Catalog
The Crestliner catalogs are designed with Mod-V and Deep-V sections flipped upside-down half way through the book so that each cover can be used as a front cover.
Photography
Here is a collection of photography selects from the Crestliner shoots over the years with Nick Gallop, Nate Luke and John Linn.
Additional Brand Spot Art Direction
2019 Brand Video
2020 Brand Video
Chief Creative Officer: Grant Johnson
Creative Director: Erik Oelke
Copywriter: Mollie Tourismo
Art Director: Jimmy Sugg
Designer: Mike Anderson